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Au Vielle Studio

Concept Study · Paris

Le Salon Blanc

An intimate Haussmann apartment celebration

Le Salon Blanc — An intimate Haussmann apartment celebration

Design Inspiration

Parisian salons and the elegance of understatement: tall windows, herringbone floors, and the soft grey light of the city.

Creative Direction

Architectural and serene. A white-on-white palette lifted by texture — washed linen, aged terracotta and masses of white tulips.

Colour Palette

  • Plaster

    #F7F5F0

  • Zinc

    #9A9893

  • Terracotta

    #B9AEA2

  • Ink

    #302B27

Typography

High-contrast Didone headlines with a refined grotesque for details.

Stationery Details

Engraved monogram suite on heavy ivory stock, with a vellum wrap and blind-debossed details.

Tablescape Concept

Draped linen chairs, a single long table, crystal stemware and low clusters of tulips in vintage stone vessels.

Design Lookbook Spreads

Le Salon Blanc lookbook spread 1
Le Salon Blanc lookbook spread 2
Le Salon Blanc lookbook spread 3

Signature Details

  • 01

    Monogrammed napkins

  • 02

    Champagne salon hour

  • 03

    Floor-standing tulip installations

This is an illustrative concept study created to demonstrate our design approach. It does not depict a real client wedding.

Next Concept

Terrazza al Mare